Windmöller & Hölscher

Founded in 1869, Windmöller & Hölscher is a leading global manufacturer of machinery and equipment for the production of flexible packaging. W&H's product portfolio includes high-performance machinery for film extrusion, printing and converting, as well as large sacks, paper bags and used machinery. As a global company, W&H offers a complete package of products and services: from expert advice and engineering to the supply of high-quality machines and complete packaging lines. Machines from W&H are in operation in over 130 countries and at more than 5,000 customers.


The Challenge

In the face of an ever more digitalized world, W&H decided it was time to implement an e-commerce solution for spare parts. Therefore the W&H Shop was launched in 2019. Customers who use the W&H Shop are not always aware of an article number or an exact designation of a required spare part. In order to still provide a good customer experience, W&H wanted to offer an alternative for product search which enabled its customers to solve their problems quickly.

W&H Shop
Rico Dingmann – Team Lead of E-Commerce W&H Service
"nyris is a state-of-the-art solution that gives the power of AI to our customers, to find any of our products with just a click. The implementation was seamless and done very quickly."

Rico Dingmann – Team Lead of E-Commerce W&H Service

How did we solve it?

In its mission to modernise their customer experience on their W&H Shop, W&H decided to follow their passion for innovation and take a leap forward by implementing nyris visual search. By integrating nyris APIs and app SDKs, W&H is able to provide the best user experience to its customers. For a spare part search, they can simply take a picture and find the most similar parts right away.

W&H Spare Parts Visual Search

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